Where Australia’s Ecommerce Industry Comes Together
Every year, the Online Retailer Conference & Expo brings together the businesses shaping the future of ecommerce.
Retailers, brands, technology providers, fulfilment specialists, logistics companies and ecommerce service providers come together to share ideas, launch new products and explore the trends influencing online retail. Alongside a comprehensive conference program, the exhibition provides businesses with an opportunity to connect directly with decision-makers from across the industry.
Online Retailer 2026 reflected the continued growth of Australia’s ecommerce sector, with conversations centred around fulfilment, returns, automation, customer experience and scalable logistics.
Grand Stand Events partnered with three exhibitors across this year’s event. While each business operated within the ecommerce supply chain, every project responded to a different brief, audience and commercial objective.
The projects below offer a closer look at each stand and the thinking behind it.
Featured Case Studies
Shiperoo
Returning after a successful Online Retailer 2025, Shiperoo continued to evolve its exhibition presence with a larger island stand built around technology, fulfilment and customer engagement.
Stand Details
- Client: Shiperoo
- Partnership: Returning client since Online Retailer 2025
- Stand Size: 6m × 6m Island Stand (36sqm)
- Highlights: Cylindrical LED display • Infinity LED feature floor • Interactive claw machine • Suspended illuminated lightboxes • Mirror architectural finishes
eStore Logistics
A compact exhibition stand introducing eStore Logistics to the Online Retailer audience, drawing directly from the company’s warehouse environment through industrial finishes, large-format imagery and integrated digital content.
Stand Details
- Client: eStore Logistics
- Partnership: New client
- Stand Size: 6m × 3m Peninsula Stand (18sqm)
- Highlights: 98-inch integrated LCD screen • Illuminated 3D logo • Product plinth engineered to support 200kg • Polished concrete flooring • Custom shelving and merchandise display
Future Fulfilment
A contemporary exhibition environment translating the Future Fulfilment brand into a clean, structured stand with illuminated architectural details, brushed aluminium finishes and practical spaces for meetings and presentations.
Stand Details
- Client: Future Fulfilment
- Partnership: New client
- Stand Size: 6m × 6m Peninsula Stand (36sqm)
- Highlights: Suspended double-sided overhead banner • Illuminated 3D branding • Custom neon signage • Green LED architectural lighting • 85-inch presentation screen
Beyond the Exhibition Floor
Every exhibitor arrives at Online Retailer with a different objective.
Some are launching new services. Others are strengthening existing relationships, meeting prospective customers or demonstrating technology in person for the first time. The exhibition floor brings together businesses from every part of the ecommerce ecosystem, creating opportunities that simply don’t happen online.
The projects featured here reflect three different approaches to the same audience. Each stand was designed around the client’s products, services and exhibition goals while contributing to the conversations shaping the future of Australian ecommerce.
Online Retailer 2026 Video
BRANDS WE’VE MADE STAND OUT
