Grand Stand Events are finalists in the Event & Exhibition Association of Australasia awards in 2019!

 

 

Here at Grand Stand Events, we are very proud to announce that we are finalists in the Event and Exhibition Association of Australia Awards for excellence in two categories: Best Custom Stand and Best Supplier Team – Event. Thanks to all our clients who have helped get us here and for your continued support.

 

A little about the Awards

 

Formed in 1992, the Exhibition and Event Association of Australasia (EEAA) is the peak industry association for those in the business of trade and consumer expos and events. They work to ensure high industry standards are met and highlight the business opportunities that come through exhibitions.

The awards:

  • Recognise leadership and outstanding achievements in our industry.
  • Provide a benchmark for excellence.
  • Distinguish shows, events, products and services that are delivering best practice.
  • Recognise exceptional individuals who are standing out and making a difference through their work.

 

The Different Categories

 

There were 15 award categories that could be entered in to, and we are proud to share that we are finalists in two:

1. Best Custom Stand – for our work with IVECO Trucks Australia at Brisbane Truck Show 2019

2. Best Supplier Team – Event – for our work with the Italian Trade Agency at Fine Food Australia 2019

 

Best Custom Stand

 

For the category of Best Custom Stand, we entered our work for IVECO Trucks Australia 2019 Brisbane Truck Show. They wanted to exhibit their full 2019 product range in their 700m2 stand and engage with their visitors.

 

 

When displaying large vehicles, simple things such as access and positioning are much more difficult. We ended up with five of their vehicles on part display. An interesting part of the design concept was to educate visitors around IVECO’s Euro6 emission levels. We did this through the use of greenery and watermark signage on the walls and vehicles. We believe the emotion is as important as the information provided, as buying decisions are often emotion-based.

We have a love for building new and innovate things. Every stand for us is an opportunity. Here are some ways we helped them stand out:

  • The merchandise tower was a unique way to display and distribute IVECO’s merchandise (branded footballs).
  • The themed 4×4 area was designed to show the vehicle in its typical setting ‘off-road’. It was a great way to add variety and keep visitors interested.
  • The large overhead rigged signage was an innovative way of making a big, bold branding statement. We placed lighting strategically though the stand to ensure that each vehicle had the right lighting to really capture visitor’s attention.
  • Data capture iPads on the stand offered an effective way to capture details of visitors to the stand.

The IVECO stand was acknowledged as one of the best at the show: “best pathways into and around the show”, “always welcoming to all visitors”, “theme was well presented”. Of course, the single most important part of our partnership is the return on investment. IVECO has confirmed that in one deal alone, they secured an order of 24 x E6 ACCOs. This is the reason why we do what we do!

Check out the video we put together of this amazing display and event.

 

 

Best Supplier Team – Event

 

For the category of Best Supplier Team – Event, we entered our work for the Italian Trade Agency at Fine Food Australia 2019. This was our first build for the Italian Trade Agency.

 

 

The key elements of our design were to bring a traditional Italian street-scape to life using black and white images contrasted against the vibrant Italian flag colours. We secured the air space above the centre aisle (traditionally not used), to rig an imposing overhead banner to border the stand and space above it.

Our goal was to make a huge impact for our client and we did this by going above and beyond any traditional measures to ensure success. It’s very satisfying when at the end of the job, your client says “It was an absolute pleasure working with you”. This is why we do what we do!

Check out our Fine Food Australia video here:

 

 

We’ve got our fingers crossed we come away with the win so stay tuned for further updates!

 

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