IVECO Trucks Australia NEW Product Launch-MCEC
150 light fixtures, 100m of drape, 4 truck reveals, 2 moving trucks, 200 guests, a race car driver and 1 rendition of Darryl Braithwaite’s Horses launched the new Stralis X-Way from IVECO recently at the Melbourne Convention and Exhibition Centre (MCEC).
An amazing show and what a great way to celebrate the future of Australian truck manufacturing. We were thrilled to design, build, project manage and produce this outstanding event with the team from IVECO Trucks Australia.